Blog

Wellness 5 min read

Boiron CEOs on the Future of Natural Health: What ExpoWest 2025 Revealed

Live from ExpoWest 2025, Boiron Canada and USA Presidents Daniel Dereser and Janick Boudazin discuss homeopathy's place in modern healthcare, regulatory evolution, and why education remains the biggest challenge in natural medicine.

Nov 2, 2025

Why One Brand Decided to Make Supplements for Both Humans and Their Pets

SmartyCeuticals founder Asher Tyberg explains the science behind cross-species supplement formulation — why many nutrients work the same way in dogs and humans, and why quality standards have to be identical.

Oct 27, 2025

Sustainable Beauty: What Everyday For Future Is Doing Differently

Tanya Jimenez and Stefano Tunesi of Everyday For Future explain how they're building a beauty brand that's genuinely sustainable — not just greenwashed. Nour Abochama interviews them at Expo West 2025.

Oct 20, 2025

What a Marine Biologist Knows About Seaweed That the Beauty Industry Doesn't

Dr. Craig Rose, founder of Doctor Seaweed, explains the real science behind seaweed's health and beauty benefits — iodine, fucoidan, fucoxanthin, and why sustainable ocean farming matters.

Seaweed in Skincare: The Science Behind the Trend

Seaweed is everywhere in skincare right now — but does it actually work? Nourify & Beautify breaks down the science: which seaweed compounds benefit skin, how they're extracted, and what to look for on a label.

What a Dentist with 35 Years of Experience Actually Thinks About Coconut Oil for Oral Health

Dr. Ginger Price left a thriving dental practice to create a coconut oil oral care line. Here's what she knows about oil pulling, xylitol, fluoride-free alternatives, and what the science actually supports.

Oct 9, 2025

The Pill Is Dying: Why Dissolving and Strip-Format Supplements Are the Future

Diso CEO Steve Hyde explains how supplement delivery innovation — dissolvable strips, powders, and new formats — is solving the compliance and bioavailability problems that pills never could.

How Cleanery Is Rethinking Everyday Cleaning Products from the Ground Up

Cleanery Co-Founder Mark Sorensen explains how refill powders, reusable bottles, and plant-mineral formulas are solving the cleaning industry's packaging and ingredient transparency problems simultaneously.

Sep 28, 2025

The Future of Supplements: A Chief Science Officer's Vision for What's Next

Dr. Gene Bruno, Chief Scientific Officer at Nutraland USA, shares his 40+ year perspective on where supplement science is heading — plant-based ingredients, bioavailability advances, and what sustainability means in practice.

Sep 21, 2025

Marine Collagen: The Science Behind Beauty From Within (With ArcticCollagen)

Marine Collagen: The Science Behind Beauty From Within (With ArcticCollagen)

Jasmien Winqvist, co-founder of ArcticCollagen, joins Nour Abochama to explain what marine collagen actually does, why liquid formulations may be superior, and how to evaluate collagen product quality.

Why This 30-Year Family Brand Still Makes Oral Care Without Synthetic Chemicals

Uncle Harry's CEO Subhadra Terhanian shares the origin story behind one of America's longest-running natural oral care brands — and why family values, earth-friendly sourcing, and simple formulas still win.

Sep 3, 2025

The Future of Kids' Nutrition: What Parents Need to Know About Children's Supplements

The Future of Kids' Nutrition: What Parents Need to Know About Children's Supplements

Dr. Murray Clarke, founder of ChildLife Essentials, joins Nour Abochama to discuss why children's nutritional needs are different, what supplements are actually beneficial for kids, and how to choose safe products.

Sep 1, 2025

Functional Mushrooms Explained: Lion's Mane, Reishi & Cordyceps — What the Science Actually Says

Functional Mushrooms Explained: Lion's Mane, Reishi & Cordyceps — What the Science Actually Says

Stacy Kaufman of Fungies joins Nour Abochama to break down the science behind functional mushrooms, what clinical research supports, and how to choose quality mushroom supplements.

Aug 28, 2025

Spirulina & Astaxanthin: Two of Nature's Most Powerful Superfoods Explained

Spirulina & Astaxanthin: Two of Nature's Most Powerful Superfoods Explained

Stephanie Kely of Nutrex Hawaii joins Nour Abochama to explain the science behind spirulina and astaxanthin — what they are, what the research shows, and how to choose quality products.

Aug 28, 2025

KSM-66 Ashwagandha: What 50+ Clinical Studies Actually Show About Stress, Sleep & Performance

Nour Abochama interviews Nishant Chachra of KSM-66 Ashwagandha to unpack what makes this extract different, what the clinical research actually shows, and how to identify quality ashwagandha products.

Aug 26, 2025

KSM-66 Ashwagandha: 50 Clinical Studies, One Verdict

What makes KSM-66 the world's most studied ashwagandha extract? Nour Abochama interviews Nishant Chachra, VP at KSM-66, on 50 clinical studies, root-only extraction, and why 3,500 global brands trust it.

The Sardinian Blue Zone Diet: Longevity Secrets Explained

Sardinia is home to the world's highest concentration of male centenarians. What do they eat, and what can we learn? Nourify & Beautify explores the Blue Zone diet secrets behind extraordinary longevity.

From a 16-Year Cancer Journey to Clay Water Skincare: Karen Ballou's Story

Immunocologie founder Karen Ballou shares how a cancer diagnosis led her to discover mineral-rich clay water from France — and build a non-toxic skincare line around simpler, safer ingredients.

Jun 6, 2025

Metabolomics: The Science That Can Tell You Which Supplements You Actually Need

Phil Sell, co-founder of Metaba, explains what metabolomics is, why your daily multivitamin might be worthless, and how personalized supplementation based on real biology is changing wellness.

The Science Behind Tea: How What You Drink Affects Your Skin, Hormones, and Longevity

Kristina Tucker of The Republic of Tea explains the functional wellness properties of different teas — from adaptogens to antioxidants — and how to use tea strategically for beauty and health.

Menopause Survival Guide: Natural Remedies That Actually Work (And What's Just Hype)

A comprehensive evidence-based guide to managing menopause symptoms naturally — covering sleep, nutrition, herbs, movement, and lifestyle strategies that have clinical support.

May 15, 2025

What Does Real Supplement Transparency Look Like? One Founder's Mission to Find Out

Joanna Bacchus of BioStrips shares her journey from frustrated supplement consumer to founder — and what real transparency, labeling honesty, and innovation look like in practice.

Understanding Stress: How Chronic Stress Rewires Your Biology (And What to Do About It)

Brett Cotter, founder of Stress Is Gone, explains the real biological mechanisms of chronic stress — how it damages your health long-term — and evidence-based techniques that actually work.

How to Launch a Skincare Brand That Survives Year One (From Someone Who Did It)

Dermatologist Dr. Mary Alice Mina shares the science behind building an effective skincare routine — how long results actually take, what green flags to look for in products, and when you need professional intervention.

Feb 26, 2025

The Dark Side of the Skincare Industry (Part 2): Unethical Practices, Misleading Marketing & How to Protect Yourself

Skincare educator Ella Cressman returns to expose more unethical industry practices — misleading marketing tactics, ingredient deception, and how to choose products you can actually trust.

Jan 6, 2025

Goals & Lifestyle 6 min read

How to Actually Keep Your New Year's Health Goals (Science-Backed)

Most New Year's health resolutions fail by February. Nour Abochama and Linda Yates share the science-backed strategies that actually work — from the 1% rule to value-based goal setting.

Dec 30, 2024

Product Compliance: What Brands Must Do Before Putting a Product on the Market

Compliance consultant Brian Yam joins Nour Abochama to explain the steps brands must take to ensure product compliance, what happens when a product fails testing, and how labs and brands work together.

Dec 23, 2024

How to Launch a Personal Care Brand: From Mood Board to Market (With a Former Founder)

Brittany Lo, founder of Beia Beauty, shares the real behind-the-scenes story of launching a personal care brand — from finding manufacturers to navigating FDA restrictions.

Dec 2, 2024

The Dark Side of the Skincare Industry: What Your Products Aren't Telling You

Certified international skincare educator Ella Cressman joins Nour Abochama to expose the unethical practices, misleading marketing, and hidden dangers in the skincare industry — and what you can do about it.

K-Beauty and J-Beauty Decoded: A Skincare Product Developer's Honest Guide

Skincare product developer Shinta Huynh explains what K-Beauty and J-Beauty actually are, whether they work for all skin types, and what the West gets wrong about Asian skincare routines.

Nov 18, 2024

How to Start a Supplement Routine: A Beginner's Guide From a Health Coach

Health and fitness coach Cameron Excell joins Nour Abochama to explain everything you need to know before starting a supplement routine — from foundational supplements to common mistakes.

Nov 11, 2024

Are Your Beauty Products Safe? What the FDA Doesn't Require (And What You Should Know)

Nour Abochama, a quality control expert in cosmetics and supplements, breaks down the truth about beauty product safety, FDA regulations, and how to protect yourself as a consumer.